Beyond disruption: innovate and achieve growth without displacing industries, companies, or jobs
Material type:
TextPublication details: Boston, Massachusetts: Harvard Business Review Press; c2023.Description: xi, 225pISBN: - 9781647821326
- 658.4063 KIM
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Book
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IMI Delhi | 658.4063 KIM (Browse shelf(Opens below)) | Available | G7658 |
Includes index.
Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this new approach to innovation allows companies to grow while also being a force for good. With examples that reach across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows:
Why nondisruptive creation matters to all of us and why it is likely to become even more important in the future
How it complements disruption and how you can identify and execute on nondisruptive opportunities
How companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society
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