Crossing the chasm marketing and selling disruptive products to main stream customers

By: Material type: TextTextPublication details: New York Collins Business Essentials(Harper Collins publishers) 2002Edition: rev. ed.  Description: xxi,227p Subject(s): DDC classification:
  • 658.8 MOO 
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8 MOO  (Browse shelf(Opens below)) Available 17582

Includes index 

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Williamson Magor Library | International Management Institute New Delhi