Brand failures truth about the hundred biggest branding mistakes of all time

By: Material type: TextTextPublication details: London Kogan Page 2003Description: viii, : 310p. Subject(s): DDC classification:
  • 658.827 HAI 
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.827 HAI  (Browse shelf(Opens below)) Available 12587

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Williamson Magor Library | International Management Institute New Delhi