| 000 | 00920aam a2200193 4500 | ||
|---|---|---|---|
| 005 | 20241204213538.0 | ||
| 008 | 241204b1999 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aAdvertising and the world wide web _cedited by David W.Schumann and Esther Thorson |
||
| 260 |
_aNew Jersey _bLawrence erlbaum Associates _c1999 |
||
| 690 | _aeffectiveness of internet advertising | ||
| 690 | _aworld wideweb advertising | ||
| 690 | _aInternet advertising | ||
| 920 | _a7166 | ||
| 082 | _a659.1 ADV | ||
| 300 | _aix,316p | ||
| 700 | _aSchumann, David W Thorson, Esther Conference on Advertising and consumer psychology(15th: 1996: Bloomfield Hills, Mich) | ||
| 945 | _aAdvertising and the world wide web / edited by David W.Schumann and Esther Thorson | ||
| 960 | _aNew Jersey: Lawrence erlbaum Associates, 1999. | ||
| 969 | _aBooks | ||
| 909 | _p9608 (Shelf) Accn No.Item StatusAdd IdLocationItem Category9608ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c7174 _d7174 |
||