000 00873aam a2200217 4500
005 20241204213352.0
008 241204b1992 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aCases in marketing management
_cDouglas J. Dalrymple, Leonard J. Parsons, Jean-Pierre Jeannet
260 _aNew York
_bJohn Wiley & Sons
_c1992
690 _aMarketing - Management - case studies
920 _a714
082 _a658.802 DAL 
100 _aDalrymple, Douglas J.
300 _ax, : 597p. : 24cm. 
500 _aIncludes index 
700 _aParsons, Leonard J. Jeannet, Jean-Pierre 
945 _aCases in marketing management / Douglas J. Dalrymple, Leonard J. Parsons, Jean-Pierre Jeannet 
960 _aNew York: John Wiley & Sons, 1992. 
969 _aBooks 
909 _p5711 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category5711ShelfC RESTRICTED_DOC    N'
999 _c714
_d714