000 00725aam a2200205 4500
005 20241204213522.0
008 241204b1987 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aThe basic principles of marketing warfare
_cby Robert Duro and Bjorn Sandstrom
260 _aChichester
_bJohn Wiley
_c1987
690 _aMarketing
920 _a6143
082 _a658.8 DUR 
100 _aDuro, Robert
300 _a164p. 
700 _aSandstrom, Bjorn 
945 _aThe basic principles of marketing warfare/by Robert Duro and Bjorn Sandstrom 
960 _aChichester: John Wiley, 1987. 
969 _aBooks 
909 _p3891 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category3891ShelfC RESTRICTED_DOC    N'
999 _c6146
_d6146