000 | 00791aam a2200217 4500 | ||
---|---|---|---|
005 | 20241204213516.0 | ||
008 | 241204b1997 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aCrisis marketing _bwhen bad things happen to good companies |
||
260 |
_aIllinois _bNTC Business Books _c1997 |
||
690 | _aCrisis management | ||
690 | _aMarketing - Case studies | ||
690 | _aMarketing | ||
920 | _a5812 | ||
082 | _a658.8 MAR | ||
100 | _aMarconi, Joe | ||
250 | _a2nd ed. | ||
300 | _ax, : 246p. | ||
700 | _aAmerican Marketing Association | ||
945 | _aCrisis marketing : when bad things happen to good companies | ||
960 | _aIllinois: NTC Business Books, 1997. | ||
969 | _aBooks | ||
909 | _p8509 (Shelf) Accn No.Item StatusAdd IdLocationItem Category8509ShelfC RESTRICTED_DOC N' | ||
999 |
_c5815 _d5815 |