000 00791aam a2200217 4500
005 20241204213516.0
008 241204b1997 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aCrisis marketing
_bwhen bad things happen to good companies
260 _aIllinois
_bNTC Business Books
_c1997
690 _aCrisis management
690 _aMarketing - Case studies
690 _aMarketing
920 _a5812
082 _a658.8 MAR 
100 _aMarconi, Joe
250 _a2nd ed. 
300 _ax, : 246p. 
700 _aAmerican Marketing Association 
945 _aCrisis marketing : when bad things happen to good companies 
960 _aIllinois: NTC Business Books, 1997. 
969 _aBooks 
909 _p8509 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category8509ShelfC RESTRICTED_DOC    N'
999 _c5815
_d5815