| 000 | 00906aam a2200241 4500 | ||
|---|---|---|---|
| 005 | 20241204213454.0 | ||
| 008 | 241204b1995 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aEffective marketing communications _bA skill and activity-based approach |
||
| 260 |
_aBlackwell, 1995. _b _c1995 |
||
| 690 | _aCustomer relations | ||
| 690 | _aPublic relations | ||
| 690 | _aCommunication in marketing | ||
| 920 | _a4472 | ||
| 020 | _a9780631191261 | ||
| 040 | _aIMI, New Delhi | ||
| 082 | _a658.802 AND | ||
| 100 | _aAndersn, Alan H. | ||
| 300 | _axxix, : 249 | ||
| 400 | _v Effective management | ||
| 500 | _aIncludes bibliographical references and index | ||
| 945 | _aEffective marketing communications : A skill and activity-based approach | ||
| 960 | _a Blackwell, 1995. | ||
| 969 | _aBooks | ||
| 909 | _p7207 (Shelf) Accn No.Item StatusAdd IdLocationItem Category7207ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c4473 _d4473 |
||