000 01100nam a2200217 4500
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008 260624b |||||||| |||| 00| 0 eng d
020 _a9789354645945
082 _a658.4012 CON
245 _aContemporary strategy analysis
_b/ Robert M. Grant...[et al].
250 _a11th ed.,
260 _aNew Delhi:
_bWiley India Pvt Ltd;
_cc2023.
300 _axvi, 582+,
500 _aIncludes index.
520 _aContemporary Strategy Analysis, 11e, focuses on the essential tasks of strategy, showing readers how to use the tools of strategy analysis to identify, analyze, and exploit the sources of superior business performance to secure competitive advantage. This edition examines the role of strategy in a world reshaped by the COVID-19 pandemic and discusses a wide range of trending topics — such as the corporate social responsibility movement and environmental, social, and governance innovation.
650 _aStrategic planning
650 _aCorporate strategy
650 _aBusiness Strategy
700 _aGrant, Robert M.
_eAuthor
942 _2ddc
_n0
_cBB
999 _c30979
_d30979