000			00921nam a2200217 4500
005			20251219125654.0
008			251219b |||||||| |||| 00| 0 eng d
020			_a9780071364720
082			_a658.84
100			_aRapp, Stan
245			_aMax-e-marketing in the net future: _bthe seven imperatives for outsmarting the competition in the net economy
260			_aNew York: _bMcGraw-Hill; _cc2001.
300			_axix, 251p.
500			_aBudhiraja Collection
520			_aMax-E-Marketing is one approach to achieving profits that combines the Internet with one-to-one marketing techniques. The book describes proven techniques for using Internet technology to more effectively target, acquire and maintain long-term relationships with valued customers.
650			_aInternet marketing
650			_aBusiness enterprises
650			_aComputer networks
700			_aMartin, Chuck _eAuthor
942			_2ddc _n0 _cC
999			_c30643 _d30643