000			01024nam a2200205 4500
005			20251217165812.0
008			251217b |||||||| |||| 00| 0 eng d
020			_a9781937134044
082			_a658.85
100			_aAllen, Kevin
245			_aThe Hidden Agenda: _ba proven way to win business and create a following
260			_aUSA: _bBibliomotion; _cc2012.
300			_axxi, 222p.
500			_aBudhiraja Collection
520			_aEach of us pitches ideas every day. Regardless of what idea we're selling-or who we're selling it to-it all boils down to the act of stirring someone to join you, to agree to follow you. Yet we consistently underestimate how critical it is to recognize the role of the decision maker. Decisions are, after all, made by people; and people have needs and agendas, spoken and unspoken. Understanding these needs and agendas are critical to success in business.
650			_acustomer relations
650			_amarketing psychology
650			_abusiness development
942			_2ddc _n0 _cC
999			_c30636 _d30636