000			01189nam a2200229 4500
005			20251112143143.0
008			251112b |||||||| |||| 00| 0 eng d
020			_a9789388991124
082			_a658.11 BAT
100			_aBatra, Ajay
245			_aThe Startup launchbook: _ba practical guide for launching customer-centric ventures
260			_aNew Delhi: _bWiley India Pvt. Ltd.; _cc2020.
300			_axxxvi, 355p.
500			_aIncludes references.
520			_aThe Startup Launchbook is a practical guide for entrepreneurs who wish to design, launch, and grow successful startups. Based on the author's work with hundreds of startups, this book has curated success lessons in an actionable 5-stage framework. Use the book's Startup Maturity Model to develop an entrepreneurial mindset that helps convert an idea into a great startup. Leverage the book's practices to build fundamentally sound, investable, and customer-centric ventures. This book is a powerful tool in the hands of founders, incubators, and mentors.
650			_aStartup
650			_aMarketing
650			_aBranding
650			_aEnterpreneurship
650			_aCorporate Ventures
942			_2ddc _n0 _cC
999			_c30599 _d30599