000 | 00491nam a2200169 4500 | ||
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005 | 20250508163617.0 | ||
008 | 250508b |||||||| |||| 00| 0 eng d | ||
082 |
_a658.8 MAR _bMAR |
||
245 | _aThe Marketing renaissance | ||
260 |
_aNew York: _bJohn Wiley & Sons, _c1985 |
||
300 | _aix, 578p. | ||
490 | _aHarvard Business Review Executive Book Series | ||
500 | _aIncludes index. | ||
650 | _aChallenges in Marketing | ||
700 |
_aGumpert, David _eEditor |
||
942 |
_2ddc _n0 _cC |
||
999 |
_c30433 _d30433 |