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008 250220b |||||||| |||| 00| 0 eng d
020 _a9781292443065
082 _a658.514 AND
_bAND
100 _aAndriole, Stephen J.
245 _aThe Digital playbook
_b: how to win the strategic technology game
260 _aU.K. :
_bPearson Education Ltd.,
_cc2023.
300 _axxxiii, 213p.
500 _a Includes bibliographical references and index.
520 _aIn today's tumultuous business environment, The Digital Playbook represents a no-nonsense guide to winning in a dynamic technology-driven world. The book is filled with practical advice and straight talk on what works and what doesn't work. It's filled with applied lessons for building the core competencies you need in order to win the technology war. The book comes at a time where enterprises are struggling to define their digital strategy, talent is being lost to digital natives and customer expectations demand nimble processes and seamless interactions. I challenge you to read and implement the practices outlined in The Digital Playbook. Share the lessons and action plans with your team.
650 _aInformation technology-Management.
650 _aStrategic planning.
942 _2ddc
_cC
999 _c30340
_d30340