| 000 | 00878aam a2200217 4500 | ||
|---|---|---|---|
| 005 | 20241204213346.0 | ||
| 008 | 241204b1980 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aAdvertising _bconcepts and strategies _cChristopher Gilson and Harold W. Berkman |
||
| 260 |
_aNew York _bRandom Louse business devision _c1980 |
||
| 690 | _aMarketing | ||
| 690 | _aAdvertising | ||
| 920 | _a298 | ||
| 082 | _a659.11 GIL | ||
| 100 | _aGilson, Christopher | ||
| 300 | _axxx, : 610p. : 26cm. | ||
| 500 | _aIncludes bibliographical references and index | ||
| 700 | _aBerkman, Harold W. Joint author | ||
| 945 | _aAdvertising : concepts and strategies / Christopher Gilson and Harold W. Berkman | ||
| 960 | _aNew York: Random Louse business devision, 1980. | ||
| 969 | _aBooks | ||
| 909 | _p5454 (Shelf) Accn No.Item StatusAdd IdLocationItem Category5454ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c298 _d298 |
||