000 00978aam a2200241 4500
005 20241204214002.0
008 241204b2007 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aMarketing power plays
_bhow the world's most ingenious marketers reach the top of their game
_cBusiness Week
260 _aNew York
_bMcGraw-Hill
_c2007
920 _a23295libsysrecord: "Linear Card 
020 _a9780071475587 
040 _aIMI, New Delhi 
082 _a658.8 MAR
300 _aix, 178 p. 
400 _v Business Week 
500 _aIncludes bibliographical references and index. 
630 _aMarketing.; Marketing-Case studies. 
700 _aBusiness Week 
945 _aMarketing power plays : how the world's most ingenious marketers reach the top of their game / Business Week 
960 _aNew York: McGraw-Hill, c2007. 
969 _aBooks 
909 _pG7529 (Shelf)      Accn No.Item StatusAdd IdLocationItem CategoryG7529ShelfC RESTRICTED_DOC    N"
999 _c23307
_d23307