000 | 00881aam a2200253 4500 | ||
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005 | 20241204214001.0 | ||
008 | 241204b1993 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aMarketing _bconcepts and strategies _cWilliam M. Pride & O.C. Ferrell |
||
260 |
_aUSA _bHoughton Mifflin Company _c1993 |
||
920 | _a23247 | ||
020 | _a9780395629659 | ||
040 | _aIMI, New Delhi | ||
082 | _a658.8 PRI | ||
100 | _aPride, William M. | ||
250 | _a8th ed. | ||
300 | _axxvii, 817 +VP | ||
500 | _aIncludes index | ||
630 | _aMarketing; Marketing Strategy | ||
700 | _aFerrell, O.C. | ||
945 | _aMarketing : concepts and strategies / William M. Pride & O.C. Ferrell | ||
960 | _aUSA: Houghton Mifflin Company, c1993. | ||
969 | _aBooks | ||
909 | _p5263 (Shelf) Accn No.Item StatusAdd IdLocationItem Category5263ShelfC RESTRICTED_DOC N' | ||
999 |
_c23259 _d23259 |