000 01023aam a2200229 4500
005 20241204213957.0
008 241204b2023 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aEntrepreneurial marketing
_bBeyond professional to creativity, leadership, and sustainability
_cby Philip Kotler .... [et al]
260 _aNew Jersey
_bJohn Wiley & Sons
_c2023
920 _a23012
020 _a9781119835202 
040 _aIMI, New Delhi 
082 _a658.8 ENT
300 _axv, 266p 
500 _aIncludes index 
630 _aMarketing--Management; Organizational change; Decision making; Strategic planning; Creative ability in business; Leadership 
700 _aKotler, Philip 
945 _aEntrepreneurial marketing : Beyond professional to creativity, leadership, and sustainability / by Philip Kotler .... [et al] 
960 _aNew Jersey: John Wiley & Sons., c2023. 
969 _aBooks 
909 _p21634 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category21634ShelfC RESTRICTED_DOC    N'
999 _c23024
_d23024