000 00987aam a2200253 4500
005 20241204213952.0
008 241204b2018 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aPrinciples of marketing
_cPhilip Kotler, Gary Armstrong & Prafulla Agnihotri
260 _aNoida
_bPearson India education services Pvt ltd
_c2018
920 _a22714
020 _a9789352865611 
040 _aIMI, New Delhi 
082 _a658.8 KOT 
100 _aKotler, Philip
250 _a17th ed. 
300 _axxii, 699 p. 
500 _aIncludes bibliographical references and index 
630 _aMarketing 
700 _aArmstrong, Gary Agnihotri, Prafulla 
945 _aPrinciples of marketing / Philip Kotler, Gary Armstrong & Prafulla Agnihotri 
960 _aNoida: Pearson India education services Pvt. ltd., c2018. 
969 _aBooks 
909 _p21338 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category21338ShelfC21339ShelfCG7199ShelfC RESTRICTED_DOC    N'
999 _c22727
_d22727