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| 005 | 20241204213947.0 | ||
| 008 | 241204b2022 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aConsumer behavior _bbuilding marketing strategy _cby David L. Mothersbaugh ...[et al] |
||
| 260 |
_aChennai _bMcGraw-Hill Education _c2022 |
||
| 920 | _a22382 | ||
| 020 | _a9789355321503 | ||
| 040 | _aIMI, New Delhi | ||
| 082 | _a658.8342 CON | ||
| 250 | _a14th ed. | ||
| 300 | _axx, 753p | ||
| 630 | _aConsumer behavior | ||
| 700 | _aMothersbaugh, David L. | ||
| 945 | _aConsumer behavior : building marketing strategy / by David L. Mothersbaugh ...[et al] | ||
| 960 | _aChennai: McGraw-Hill Education, c2022. | ||
| 969 | _aBooks | ||
| 909 | _p21113 (Issued) Accn No.Item StatusAdd IdLocationItem Category21113IssuedC21114ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c22396 _d22396 |
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