000 00961aam a2200241 4500
005 20241204213918.0
008 241204b2016 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aEssentials of marketing research
_ba hands-on orientation
_cNaresh K. Malhotra
260 _aNoida, (UP)
_bPearson India Education Services Pvt Ltd
_c2016
690 _aMarketing research
920 _a20628
020 _a9789332571198 
040 _aDeepahalli, Bangalore 
082 _a658.83 MAL 
100 _aMalhotra, Naresh K
250 _aGlobal edition ed.  
300 _a432p 
500 _aIncludes bibliographical references and index 
945 _aEssentials of marketing research : a hands-on orientation / Naresh K. Malhotra 
960 _aNoida, (UP): Pearson India Education Services Pvt. Ltd., c2016. 
969 _aBooks 
909 _p20200 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category20200ShelfCG7248ShelfC RESTRICTED_DOC    N'
999 _c20649
_d20649