000 00843aam a2200205 4500
005 20241204213903.0
008 241204b2016 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aThe future of branding
_cEdited by Rajendra K. Srivastava & Gregory M. Thomas
260 _aNew delhi
_bSage publications
_c2016
690 _aStretegic planning
690 _aBranding (Marketing)
920 _a19693
082 _a658.827 FUT
300 _axviii, : 468p. 
500 _aIncludes bibliographical references and index 
700 _aSrivastava, Rajendra K. Thomas, Gregory M. 
945 _aThe future of branding / Edited by Rajendra K. Srivastava & Gregory M. Thomas 
960 _aNew delhi: Sage publications, 2016. 
969 _aBooks 
909 _p19564 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category19564ShelfC RESTRICTED_DOC    N'
999 _c19713
_d19713