| 000 | 00867aam a2200217 4500 | ||
|---|---|---|---|
| 005 | 20241204213857.0 | ||
| 008 | 241204b1993 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aIntegrated marketing communication _cDon E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn |
||
| 260 |
_aIllinois _bNTC Business Books _c1993 |
||
| 690 | _aCommunication in marketing | ||
| 920 | _a19309 | ||
| 082 | _a658.802 SCH | ||
| 100 | _aSchultz, Don E | ||
| 300 | _axvii, : 218p | ||
| 500 | _aIncludes index | ||
| 700 | _aTannenbaum, Stanley I Lauterborn, Robert F | ||
| 945 | _aIntegrated marketing communication / Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn | ||
| 960 | _aIllinois: NTC Business Books, 1993. | ||
| 969 | _aBooks | ||
| 909 | _p19305 (Shelf) Accn No.Item StatusAdd IdLocationItem Category19305ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c19329 _d19329 |
||