000 00977aam a2200217 4500
005 20241204213853.0
008 241204b2014 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aThe Mobile mind shift
_bengineer your business to win in the mobile moment
_cby Ted Schadler, Josh Bernoff and Julie Ask
260 _aCambridge
_bGroundswell Press
_c2014
690 _aSmartphone
690 _aMobile communication systems
690 _aMobile commerce
690 _aInternet marketing
920 _a19071
082 _a658.872 SCH 
100 _aSchadler, Ted
300 _aviii, : 257p 
500 _aIncludes bibliographical references and index 
700 _aBernoff, Josh Ask, Julie 
945 _aThe Mobile mind shift : engineer your business to win in the mobile moment / by Ted Schadler, Josh Bernoff and Julie Ask 
960 _aCambridge: Groundswell Press, 2014. 
969 _aBooks 
909 _pG4161 (Shelf)      Accn No.Item StatusAdd IdLocationItem CategoryG4161ShelfC RESTRICTED_DOC    N'
999 _c19091
_d19091