000 00847aam a2200205 4500
005 20241204213851.0
008 241204b2015 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aDigital marketing
_bintegrating strategy and tactics with values
_cby Ira Morton Kaufman and Chris Horton
260 _aNew York
_bRoutledge
_c2015
690 _aMarketing- Management (Marketing consultant)
690 _aInternet marketing
920 _a18958
082 _a658.872 KAU 
100 _aKaufman, Ira Morton
300 _axiii, : 353p 
700 _aHorton, Chris 
945 _aDigital marketing : integrating strategy and tactics with values / by Ira Morton Kaufman and Chris Horton 
960 _aNew York: Routledge, 2015. 
969 _aBooks 
909 _p19150 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category19150ShelfC RESTRICTED_DOC    N'
999 _c18978
_d18978