000 00581aam a2200169 4500
005 20241204213818.0
008 241204b1962 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aAdvertising
_bBetter Planning, better Results
260 _aMassachusetts
_bHBS
_c1962
920 _a17013
100 _aHarvard Busuness Review
300 _a189p. 
945 _aAdvertising : Better Planning, better Results 
960 _aMassachusetts: HBS, c1962. 
969 _aBooks 
909 _p549 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category549ShelfHBR-ScC RESTRICTED_DOC    N'
999 _c17031
_d17031