000 00858aam a2200217 4500
005 20241204213808.0
008 241204b2010 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aCreating passion brands
_bgetting to the heart of branding
_cHelen Edwards, derek Day
260 _aNew Delhi
_bKagan Page India pvt ltd
_c2010
690 _aBranding
690 _apassion Brands
690 _aBrands
920 _a16333
082 _a658.827 EDW 
100 _aEdwards, Helen
300 _axi,244p 
500 _aIncludes bibliographical references and index 
700 _aDay, Derek 
945 _aCreating passion brands : getting to the heart of branding / Helen Edwards, derek Day 
960 _aNew Delhi: Kagan Page India pvt ltd, 2010. 
969 _aBooks 
909 _p17905 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category17905ShelfC RESTRICTED_DOC    N'
999 _c16348
_d16348