000 | 00854aam a2200217 4500 | ||
---|---|---|---|
005 | 20241204213805.0 | ||
008 | 241204b2002 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aManaging Indian brands _bmarketing concepts and strategies |
||
260 |
_aNew Delhi _bVikas Publishing House Pvt ltd _c2002 |
||
690 | _aB2B marketing | ||
690 | _aproducts | ||
690 | _aMarketing scenario | ||
690 | _aBrands | ||
690 | _aIndian brands | ||
920 | _a16137 | ||
082 | _a658.827 KUM | ||
100 | _aKumar, S. Ramesh | ||
250 | _a2nd ed. | ||
300 | _axxii,356p | ||
500 | _aIncludes bibliographical references and index | ||
945 | _aManaging Indian brands : marketing concepts and strategies | ||
960 | _aNew Delhi: Vikas Publishing House Pvt ltd, c2002. | ||
969 | _aBooks | ||
909 | _pG2600 (Shelf) Accn No.Item StatusAdd IdLocationItem CategoryG2600ShelfC RESTRICTED_DOC N' | ||
999 |
_c16152 _d16152 |