000 | 01137aam a2200253 4500 | ||
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005 | 20241204213800.0 | ||
008 | 241204b2010 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aConsumer behavior _bbuilding marketing strategy _cDel I. Hawkins, David L. Mothersbaugh, Amit, Mookerjee |
||
260 |
_aNew Delhi _bTata McGraw Hill education pvt ltd _c2010 |
||
690 | _aConsumer behavior | ||
920 | _a15885 | ||
020 | _a9780070682160 | ||
040 | _aDeepahalli, Bangalore | ||
082 | _a658.8342 HAW | ||
100 | _aHawkins, Del I | ||
250 | _a11th ed. | ||
300 | _axxix,866 p. | ||
500 | _aIncludes bibliographical references and index Acc. No 17576 Replace with 12th Ed., | ||
700 | _aMothersbaugh, David L Mookerjee, Amit | ||
945 | _aConsumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Amit, Mookerjee | ||
960 | _aNew Delhi: Tata McGraw Hill education pvt ltd, c2010. | ||
969 | _aBooks | ||
909 | _p17576 (Shelf) Accn No.Item StatusAdd IdLocationItem Category17576ShelfCG2832ShelfCG2841ShelfCG2963ShelfCG4489ShelfCG5201ShelfCG5328ShelfC RESTRICTED_DOC N' | ||
999 |
_c15900 _d15900 |