000 00869aam a2200205 4500
005 20241204213756.0
008 241204b2010 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aAdvertising and public relations research
_cDonald W. Jugenheimer...[et al]
260 _aNew Delhi
_bPHI Learning pvt ltd
_c2010
690 _aResearch-Advertising and public relations
690 _aPublic relations-Research
690 _aAdvertising-Research
920 _a15616
082 _a659.072 ADV
300 _aviii,327p 
500 _aIncludes bibliographical references and index 
700 _aJugenheimer, Donald W 
945 _aAdvertising and public relations research / Donald W. Jugenheimer...[et al] 
960 _aNew Delhi: PHI Learning pvt ltd, 2010. 
969 _aBooks 
909 _p17267 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category17267ShelfC RESTRICTED_DOC    N'
999 _c15631
_d15631