000 00833aam a2200205 4500
005 20241204213749.0
008 241204b2010 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aRepositioning
_bmarketing in an era of competition change and crises
_cJack Trout with steve Rivkin
260 _aNew Delhi
_bTata Mcgraw-Hill education pvt ltd
_c2010
690 _aRepositioning (advertising)
920 _a15198
082 _a659.1 TRO 
100 _aTrout, Jack
300 _a217p 
700 _aRivkin, Steve 
945 _aRepositioning : marketing in an era of competition change and crises / Jack Trout with steve Rivkin 
960 _aNew Delhi: Tata Mcgraw-Hill education pvt ltd, c2010. 
969 _aBooks 
909 _p17074 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category17074ShelfC RESTRICTED_DOC    N'
999 _c15213
_d15213