000 00823aam a2200205 4500
005 20241204213745.0
008 241204b2006 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aPrimal branding
_bcreate zealots for your brand, your company and the future
260 _aNew York
_bFree Press
_c2006
690 _aConsumer behavior
690 _aBrand name products-Marketing
690 _aBrand name products
920 _a14980
082 _a658.827 HAN 
100 _aHanlon, Patrick
300 _aviii,256p 
500 _aIncludes bibliogarphical references and index 
945 _aPrimal branding : create zealots for your brand, your company and the future 
960 _aNew York: Free Press, c2006. 
969 _aBooks 
909 _p16691 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category16691ShelfC RESTRICTED_DOC    N'
999 _c14995
_d14995