000 00846aam a2200205 4500
005 20241204213741.0
008 241204b2009 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aAdvances in technology and innovation in marketing
_cedited by Rajat Gera
260 _aGhaziabad
_bInstitute of management technology
_c2009
690 _aMarketing-Technololgy
690 _aMarketing
690 _aE-Marketing
920 _a14713
082 _a658.8 ADV
300 _axvi,565p 
500 _aIncludes bibliographical references and index 
700 _aGera, Rajat 
945 _aAdvances in technology and innovation in marketing / edited by Rajat Gera 
960 _aGhaziabad: Institute of management technology, 2009. 
969 _aBooks 
909 _pG2254 (Shelf)      Accn No.Item StatusAdd IdLocationItem CategoryG2254ShelfCG2854ShelfC RESTRICTED_DOC    N'
999 _c14728
_d14728