| 000 | 00847aam a2200205 4500 | ||
|---|---|---|---|
| 005 | 20241204213732.0 | ||
| 008 | 241204b2007 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aAdvertising media planning _ba brand management approach _cLarry D. Kelley and Donald W. Jugenheimer |
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| 260 |
_aNew Delhi _bPrentice Hall of India pvt ltd _c2007 |
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| 690 | _aMedia | ||
| 690 | _aMedia planning | ||
| 690 | _aAdvertising | ||
| 920 | _a14142 | ||
| 082 | _a659.111 KEL | ||
| 100 | _akelley, Larry D | ||
| 300 | _a144p | ||
| 700 | _aJugenheimer, Donald W | ||
| 945 | _aAdvertising media planning : a brand management approach / Larry D. Kelley and Donald W. Jugenheimer | ||
| 960 | _aNew Delhi: Prentice Hall of India pvt ltd, 2007. | ||
| 969 | _aBooks | ||
| 909 | _p15997 (Shelf) Accn No.Item StatusAdd IdLocationItem Category15997ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c14157 _d14157 |
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