000 00794aam a2200217 4500
005 20241204213731.0
008 241204b2002 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aRural marketing
_btargeting the non-urban consumer
260 _aNew Delhi
_bResponse
_c2002
690 _aIndia-Rural marketing
690 _aConsumer behaviour-India
690 _aRural marketing
920 _a14101
082 _a658.804 VEL 
100 _aVelayudham, Sanal Kumar
250 _a2nd ed.  
300 _a249p 
500 _aIncludes bibliographical references 
945 _aRural marketing : targeting the non-urban consumer 
960 _aNew Delhi: Response, 2002. 
969 _aBooks 
909 _p16105 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category16105ShelfC18410ShelfC RESTRICTED_DOC    N'
999 _c14116
_d14116