| 000 | 00990aam a2200205 4500 | ||
|---|---|---|---|
| 005 | 20241204213731.0 | ||
| 008 | 241204b2000 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aAdvertising research _bthe internet consumer behavior and strategy _cedited by George Zinkhan |
||
| 260 |
_aChicago _bAmerican Marketing Association _c2000 |
||
| 690 | _aInternet | ||
| 690 | _aConsumer behavior-Research | ||
| 690 | _aInternet marketing | ||
| 690 | _aMarketing-Research | ||
| 690 | _aAdvertising -Research | ||
| 690 | _aAdvertising and marketing research | ||
| 920 | _a14088 | ||
| 082 | _a658.83 ADV | ||
| 300 | _avii,281p | ||
| 500 | _aIncludes bibliographical references and index | ||
| 700 | _aZinkhan, George M American marketing Association | ||
| 945 | _aAdvertising research : the internet consumer behavior and strategy / edited by George Zinkhan | ||
| 960 | _aChicago: American Marketing Association, 2000. | ||
| 969 | _aBooks | ||
| 909 | _p16081 (Shelf) Accn No.Item StatusAdd IdLocationItem Category16081ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c14103 _d14103 |
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