000 | 01021aam a2200229 4500 | ||
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005 | 20241204213727.0 | ||
008 | 241204b2006 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aservices marketing _bpeople, technology, strategy; a south asian perspective _cChristopher Lovelock, Jochen Wirtz, Jayanta Chatterjee |
||
260 |
_aNew Delhi _bDorling Kindersley(India)pvt ltd _c2006 |
||
690 | _aService marketing | ||
920 | _a13868 | ||
082 | _a658.8 LOV | ||
100 | _aLovelock, Christopher | ||
250 | _a5th ed. | ||
300 | _axvi,594p | ||
500 | _aIncludes bibliographical references and index | ||
700 | _aWirtz,Jochen Chatterjee, Jayanta | ||
945 | _aservices marketing : people, technology, strategy; a south asian perspective / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee | ||
960 | _aNew Delhi: Dorling Kindersley(India)pvt ltd, 2006. | ||
969 | _aBooks | ||
909 | _pG2091 (Shelf) Accn No.Item StatusAdd IdLocationItem CategoryG2091ShelfCG2092ShelfC RESTRICTED_DOC N' | ||
999 |
_c13883 _d13883 |