000 00975aam a2200229 4500
005 20241204213711.0
008 241204b7006 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aInnovative marketing communications
_bstrategies for the events industry
_cGuy Masterman, Emma H. Wood
260 _aAmsterdam
_bElsevier Butterworth-Heinemann
_c7006
690 _aSpeical events-marketing
690 _aMarketing communication
690 _aSpecial events management
690 _aMarketing
920 _a12891
082 _a394.2068 MAS 
100 _aMasterman, Guy
300 _axxi,322p 
400 _v Event management series 
500 _aIncludes index 
700 _aWood, Emma H 
945 _aInnovative marketing communications : strategies for the events industry / Guy Masterman, Emma H. Wood 
960 _aAmsterdam: Elsevier Butterworth-Heinemann, 7006. 
969 _aBooks 
909 _p14896 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category14896ShelfC RESTRICTED_DOC    N'
999 _c12905
_d12905