| 000 | 00828aam a2200217 4500 | ||
|---|---|---|---|
| 005 | 20241204213706.0 | ||
| 008 | 241204b2005 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aMarketing management _bA strategic decision-making approach _cJohn W Mullins...[et al.] |
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| 260 |
_aBoston _bMcGraw-Hill/Irwin _c2005 |
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| 690 | _aMarketing-Management | ||
| 920 | _a12563 | ||
| 082 | _a658.802 MAR | ||
| 250 | _a5th ed. | ||
| 300 | _axxiv, : 520p. | ||
| 400 | _v McGraw-Hill/Irwin series in marketing | ||
| 700 | _aMullins, John W | ||
| 945 | _aMarketing management : A strategic decision-making approach / John W Mullins...[et al.] | ||
| 960 | _aBoston: McGraw-Hill/Irwin, 2005. | ||
| 969 | _aBooks | ||
| 909 | _p14584 (Shelf) Accn No.Item StatusAdd IdLocationItem Category14584ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c12575 _d12575 |
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