000 00868aam a2200217 4500
005 20241204213648.0
008 241204b2001 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aSuccessful marketing communications
_ba practical guide to planning and implementation
260 _aOxford
_bButterworth-Heinemann
_c2001
690 _aMarketing communication
690 _aMarketing
920 _a11489
082 _a658.8 ACE 
100 _aAce, Cathy
300 _aix,210p 
500 _aThe chartered Institute of Marketing/Butterworth-Heinemann markeitng series 
700 _aCIM 
945 _aSuccessful marketing communications : a practical guide to planning and implementation 
960 _aOxford: Butterworth-Heinemann, 2001. 
969 _aBooks 
909 _p13580 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category13580ShelfC RESTRICTED_DOC    N'
999 _c11500
_d11500