000 00864aam a2200229 4500
005 20241204213647.0
008 241204b2000 xxu||||| |||| 00| 0 eng d
040 _aIMI, New Delhi
245 _aMarketing plans
_bhow to prepare them how to use them
260 _aNew Delhi
_bViva books pvt ltd
_c2000
690 _aManagement and electronic marketing
690 _aElectronic marketing
690 _aMarketing plans
920 _a11453
082 _a658.802 MCD 
100 _aMcDonald, malcolm
250 _a4th ed.  
300 _axviii,578p 
400 _v The CIM/Butterworth-Heinemann marketing series 
500 _aIncludes index 
945 _aMarketing plans : how to prepare them how to use them 
960 _aNew Delhi: Viva books pvt ltd, 2000. 
969 _aBooks 
909 _p13579 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category13579ShelfC RESTRICTED_DOC    N'
999 _c11464
_d11464