000 | 00824aam a2200205 4500 | ||
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005 | 20241204213646.0 | ||
008 | 241204b2002 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aInclusive branding _bthe why and how of a holistic approach to brands _cKlaus Schmidt and Chris Ludlow |
||
260 |
_aNew York _bPalgrave Macmillan _c2002 |
||
690 | _aBrand | ||
690 | _aBranding-holistic approach | ||
920 | _a11375 | ||
082 | _a658.827 SCH | ||
100 | _aSchmidt, Klaus | ||
300 | _axiii, : 210p. | ||
700 | _aLudlow, Chris | ||
945 | _aInclusive branding : the why and how of a holistic approach to brands / Klaus Schmidt and Chris Ludlow | ||
960 | _aNew York: Palgrave Macmillan, 2002. | ||
969 | _aBooks | ||
909 | _p13062 (Shelf) Accn No.Item StatusAdd IdLocationItem Category13062ShelfC RESTRICTED_DOC N' | ||
999 |
_c11386 _d11386 |