000 | 00837aam a2200205 4500 | ||
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005 | 20241204213635.0 | ||
008 | 241204b2003 xxu||||| |||| 00| 0 eng d | ||
040 | _aIMI, New Delhi | ||
245 |
_aTotal integrated marketing _bbreaking the bounds of the function _cJames Mac Hulbert, Noel Capon, Nigel F Piercy |
||
260 |
_aLondon _bKogan Page _c2003 |
||
690 | _aMarketing management | ||
690 | _aMarketing | ||
920 | _a10677 | ||
082 | _a658.8 HUL | ||
100 | _aHulbert, James Mac | ||
300 | _axii, : 356p. | ||
700 | _aCapon, Noel Piercy, Nigel F | ||
945 | _aTotal integrated marketing : breaking the bounds of the function / James Mac Hulbert, Noel Capon, Nigel F Piercy | ||
960 | _aLondon: Kogan Page, 2003. | ||
969 | _aBooks | ||
909 | _p12696 (Shelf) Accn No.Item StatusAdd IdLocationItem Category12696ShelfC RESTRICTED_DOC N' | ||
999 |
_c10687 _d10687 |