| 000 | 00813aam a2200205 4500 | ||
|---|---|---|---|
| 005 | 20241204213631.0 | ||
| 008 | 241204b1998 xxu||||| |||| 00| 0 eng d | ||
| 040 | _aIMI, New Delhi | ||
| 245 |
_aTruth, lies, and advertising _bthe art of account planning |
||
| 260 |
_aNew York _bJohn Wiley & Sons _c1998 |
||
| 690 | _aAdvertising agencies-Customer services-U.S. | ||
| 690 | _aAdvertising-United States | ||
| 690 | _aAdvertising campaigns-United States-Planning | ||
| 920 | _a10490 | ||
| 082 | _a659.111 STE | ||
| 100 | _aSteel, Jon | ||
| 300 | _axix, : 298p. | ||
| 400 | _v Adweek books | ||
| 945 | _aTruth, lies, and advertising : the art of account planning | ||
| 960 | _aNew York: John Wiley & Sons, 1998. | ||
| 969 | _aBooks | ||
| 909 | _p12722 (Shelf) Accn No.Item StatusAdd IdLocationItem Category12722ShelfC RESTRICTED_DOC N' | ||
| 999 |
_c10500 _d10500 |
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