Wilcox, Dennis L. <br/><br/>
Public relations  strategies and tactics 
Dennis L. Wilcox, Phillip H. Ault, Warren K.Agee 
 - 9th ed.  
 - New Delhi  Dorling Kindersley India Pvt Ltd  2009 
 - xxvii : 612p.  
<br/><br/> Includes bibliographical references and index Replace with 5th ed. to 9th ed.,  
<br/><br/><label>ISBN: </label>9788131727430  
<br/><br/><label>Dewey Class. No.: </label>659.2 WIL