Social media marketing
A strategic approach
Zahay, Debra
creator
Roberts, Mary Lou
text
New Delhi
Cengage Learning
c2023
3rd ed
monographic
eng
xvi:328p
In "Social Media Marketing: A Strategic Approach, 3E," learn effective social media marketing techniques to create a strong personal brand. This book provides invaluable insights into online and offline elements of personal branding, consumer behavior, content marketing, and more. With step-by-step planning and a focus on branding strategies, master the art of social media marketing for career success.
Marketing-Social aspects
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