Zahay, Debra

Social media marketing : A strategic approach - 3rd ed - New Delhi Cengage Learning c2023 - xvi:328p

In "Social Media Marketing: A Strategic Approach, 3E," learn effective social media marketing techniques to create a strong personal brand. This book provides invaluable insights into online and offline elements of personal branding, consumer behavior, content marketing, and more. With step-by-step planning and a focus on branding strategies, master the art of social media marketing for career success.

9789360538736


Marketing-Social aspects

658.872 ZAH