@book{31020,
	author = {Zahay, Debra and Roberts, Mary Lou},
	title = {Social media marketing :},
	publisher = {Cengage Learning },
	year = {c2023},
	address = {New Delhi},
	edition = {3rd ed},
	note = {In "Social Media Marketing: A Strategic Approach, 3E," learn effective social media marketing techniques to create a strong personal brand. This book provides invaluable insights into online and offline elements of personal branding, consumer behavior, content marketing, and more. With step-by-step planning and a focus on branding strategies, master the art of social media marketing for career success.}
}