TY - BOOK AU - Dwesar, Rishi AU - Kesharwani, Ankit TI - Digital marketing : : tools, techniques, and trends SN - 9789370607385 U1 - 658.872 DWE PY - 2025///. CY - New Delhi PB - Wiley KW - Digital marketing KW - Online Advertising KW - Social Media KW - Digital Strategy N1 - Includes index. N2 - The book provides an overview of digital marketing tools, techniques, and strategies. It discusses search engine optimization, social media platforms, online advertising, and digital customer engagement ER -