<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00873nam a2200181   4500</leader>
  <controlfield tag="005">20260514153541.0</controlfield>
  <controlfield tag="008">260514b        |||||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9789373071428</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">658.872 MAL</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Maloo, Pramod</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">The start-up founder's guide to digital marketing </subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">Gurugram:</subfield>
    <subfield code="b">HarperCollins;</subfield>
    <subfield code="c">c2025.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xx, 301p.</subfield>
  </datafield>
  <datafield tag="520" ind1=" " ind2=" ">
    <subfield code="a">The Start-up Founder's Guide to Digital Marketing brings you-the business owner- at the center stage and puts you in control of your digital marketing game. This 7-step guide will take you through the nuances of the digital game like never before, understand your target consumer's behavior and allocate your budgets in a focused manner so you can grow your business without losing your sleep and money.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Start-up</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Digital marketing</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="n">0</subfield>
    <subfield code="c">C</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">30807</subfield>
    <subfield code="d">30807</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">IMI</subfield>
    <subfield code="b">IMI</subfield>
    <subfield code="d">2026-03-28</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">658.872 MAL</subfield>
    <subfield code="p">22353</subfield>
    <subfield code="r">2026-05-14 15:36:44</subfield>
    <subfield code="w">2026-05-14</subfield>
    <subfield code="y">C</subfield>
  </datafield>
</record>
